WHY CHEVROLET

We’re driven to help you find new roads

At Chevrolet, we do more than just move you. We drive you toward new possibilities. It's a promise that enables us to keep you safe and connected on the road. Along the way, we constantly challenge the status quo and change the ways people move throughout the world. After more than 100 years of persistence, ingenuity and making every mile count, we remain driven to helping you Find New Roads.

Ingenuity is what we deliver

Safety

Your safety is our top priority at Chevrolet. We protect you and your passengers with some of the world's most advanced technologies.

Connectivity

Enjoy convenience with simple technologies that keep you constantly connected with the world around you.

Design

From lean and agile to bold and muscular, Chevrolet vehicles will raise your heartbeat with their stunning, youthful and dynamic designs.

Over 100 years of never giving up

Since 1911, we've been improving mobility one innovation at a time. And there's no sign of us slowing down.

1911

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Fearless race car driver Louis Chevrolet and businessman Bill Durant disrupt the automotive industry by co-founding Chevrolet in Detroit, Michigan.

1918

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Chevrolet merges with General Motors, becoming its own powerful division within GM.

1923

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GM takes on the world, opening its first assembly plant outside North America in Copenhagen, Denmark.

1911

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Fearless race car driver Louis Chevrolet and businessman Bill Durant disrupt the automotive industry by co-founding Chevrolet in Detroit, Michigan.

1911

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Fearless race car driver Louis Chevrolet and businessman Bill Durant disrupt the automotive industry by co-founding Chevrolet in Detroit, Michigan.

Chevrolet in the news

Keep in touch with Chevrolet through exclusive updates and latest news. Find out more about our events and stories from around the world and get the latest info on new Chevrolet vehicles.